Matthew McConaughey and Michael Caine — two of Hollywood’s most recognizable voices — are stepping into the AI arena, teaming with fast-rising audio tech company ElevenLabs to create fully authorized, AI-generated versions of their iconic sound.

McConaughey isn’t just lending his voice — he’s investing. The Oscar winner, who has been working with the New York–based startup since its 2022 launch, is using ElevenLabs’ tech to release a Spanish-language audio edition of his newsletter Lyrics of Livin’, performed entirely in his own AI voice.

“Thanks to ElevenLabs, Lyrics of Livin’ is expanding… allowing us to reach and connect with even more people,” he said, calling AI “a future where we can look up from our screens and connect through something as timeless as humanity itself — our voices.”

While McConaughey is using AI for his own creative work, Michael Caine is taking a different approach: licensing his voice. The 92-year-old legend is joining ElevenLabs’ newly launched Iconic Voice Marketplace, an AI licensing hub where companies can request official approval to use Caine’s voice in projects ranging from audiobook narration to branded content.

In a sizzle reel released by the company, Caine’s AI voice declares: “Technology is just the medium. This is humanity — amplified.”

He joins a lineup of instantly recognizable voices — everyone from Judy Garland and Liza Minnelli to Laurence Olivier, Babe Ruth, Maya Angelou and Rock Hudson — all approved for ethical licensing. (McConaughey’s voice, for now, is not available on the marketplace.)

Caine described the move as an extension of a career built on storytelling:

“With ElevenLabs, we can preserve and share voices — not just mine, but anyone’s… It’s not about replacing voices; it’s about amplifying them.”

ElevenLabs — one of the fastest-growing players in AI audio — recently completed a $100 million employee tender led by Sequoia and Iconiq, valuing the company at $6.6 billion, double its valuation earlier in the year. The company now employs more than 330 staffers, up from just 70 twelve months ago.

For Hollywood, the move signals a new phase in the rapidly evolving relationship between talent and AI. Where the past year was defined by labor tensions and deepfake controversies, the next may be shaped by authorized, monetized digital voices — and two Oscar winners are now helping lead the charge.